Twitter’s next CEO, Linda Yaccarino, is well-known for her tight relationship with ad agencies and her hard-nosed negotiating tactics. WSJ’s Suzanne Vranica explains what she can bring to the social media company.
Twitter’s next CEO, Linda Yaccarino, is well-known for her tight relationship with ad agencies and her hard-nosed negotiating tactics. WSJ’s Suzanne Vranica explains what she can bring to the social media company.